Why are we not seeing more media coverage about MCOOL?
I don't know why with President Trump making headlines about not importing beef. The newspapers and other news outlets are not covering the Mandatory Country of Origin Labeling issue.
The American consumer deserves the right to know if the beef their eating was born, raised, and processed in USA.
The American rancher deserves the right to have their USA produced ground beef without foreign beef mixed in on groceries stores shelves.
The petition at www.demandusabeef.com to reinstate MCOOL has over 380,000 signatures in less than a month. Signed by both cattle producers and consumers alike.
I am unsure if you can trust what the NCBA (National Cattlemans Beef Association) has to say about MCOOL, they dont speak for cattle ranchers or consumers. They are obligated to represent the major packers members of their organization who benefit from not having mandatory label on beef.
This is causing a quickly growing conflict within the NBCA between packers who want to buy cattle as cheap as possible and cattle ranchers who want a fair price for their cattle.
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